Our Story

Force was founded in 2010 by our CEO, Bronwyn Spira, with over 20 years of clinical physical therapy experience, born out of the challenges that she faced when her patients were sent home with vague care instructions and stick figure drawings, but ended up struggling with recovery at home. Our belief has always been that if you empower patients with the right education and communication, you can take a lot of cost out of the system and, most importantly, improve patient outcomes.

Our Mission

“Our mission is to increase patient engagement and satisfaction with high quality, clinically-validated, remote care.” – Bronwyn Spira

Our team is dedicated to the value-based care movement, at a time when the delivery of higher quality care at a lower cost is critical. We have a passion for improving care by streamlining and deepening the connection between physicians, care teams, and patients. We believe that comprehensive, multifocal datasets will drive actionable, predictive care and evidence-based redesign to improve patient outcomes at scale. We are a diverse and dynamic group of people who are brought together by our company mission and foundational values.

Our Values

Empathy

We have many stakeholders–internally and externally. We believe trust and respect is built by putting ourselves in the shoes of others.

Collaboration

Each of us brings a specific and important skill set and perspective to the table. This gives us a responsibility to speak up, make sure we are heard, and actively listen to others.

Accountability

What we contribute and how we contribute is different, but we share a common belief in relentless execution. We show up for each other, consistently. If each of us does well, we all do well.

Lifelong Learning

We’re doing things that have never been done before in a landscape that is constantly changing. We must continuously learn, reflect, question, iterate, and improve while remaining true to our core values.

Grit

We are a group of stubbornly solution-oriented people who do not quit. We take on obstacles with excitement and fierce determination and will always encourage healthy debate.

Spirit

We hire people who are passionate about our shared vision and encourage them to be themselves.

Leadership Team

Bronwyn Spira

Bronwyn Spira

CEO & Co-founder
Mark Lieberman

Mark Lieberman

President & Co-founder
Dean Collins

Dean Collins

Chief Technology Officer
Alex Fierens

Alex Fierens

Client Success & Strategy
Dawna Newman

Dawna Newman

Client Success & Strategy
Dana Luisier

Dana Luisier

Marketing
Andrew Behar

Andrew Behar

People & Talent

Investors & Advisors

Robert S. Galvin, MD

Robert S. Galvin, MD

CEO, Equity Healthcare Operating Partner, The Blackstone Group
Deven Parekh

Deven Parekh

Managing Director, Insight Partners
Peter Segall

Peter Segall

Managing Director, Insight Partners

Want to join the team?

Force Therapeutics is a fast-paced, digital health company committed to changing the orthopedic healthcare landscape with digital technology to support patients during their entire care journey. Check out our career opportunities.

Careers